Advocacy grounded in trust is what makes trust in public schooling possible.

That’s why trust-based advocacy has to be learned and practiced.

8 Ways to Trust is how educators and advocates build trust in public schooling

Advocacy isn’t only about what we argue for. It’s about whether the public trusts the work schools are doing in the first place.

bravEd’s advocacy tools focus on building that trust — by helping educators and advocates communicate clearly, consistently, and credibly about what schools do and why it matters.

The core framework for trust-based advocacy

Eight practical tools educators and advocates use to build public trust in what schools do.

The 8 Ways to Trust framework focuses on shared language, credible narratives, and conversations that can travel beyond individual settings.

It helps people communicate clearly about outcomes, benefits, and purpose — without prescribing positions, platforms, or policy agendas.

This is where trust-building advocacy starts.

Grassroots advocacy that scales

A simple guide for forming small Pods that use the 8 Ways tools together.

Pods help participants develop shared language, surface tensions, and test messages in community—so advocacy doesn’t stay isolated or individual.

Working in a Pod is the fastest way to create narratives that hold up, spread naturally, and strengthen trust beyond one-on-one conversations.

This is trust-building done together.

Trust-based frameworks for advocacy organizations

bravEd partners with advocacy organizations by extending its research and trust-building frameworks into their work.

Rather than directing advocacy efforts, bravEd equips partners with tools that strengthen credibility, clarity, and public understanding — so organizations can lead their own advocacy with greater confidence and consistency.

This is support for advocacy that lasts.

See how trust-based advocacy actually works in practice

Learn More About Trust-Based Advocacy